Golden Pin Design Award goes global

2014-11-28

Golden Pin Design Award, the longest-running competition of its kind in Taiwan, is expanding this year to encompass all designs targeting Chinese-speaking communities worldwide.

“The award is elevating the profile of Chinese-speaking market design,” said Chen Wen-long, director of event organizer Taiwan Design Center. “Through this undertaking, TDC hopes to uncover and reward design projects representing Chinese cultural heritage and meeting the needs of the Chinese-speaking market.”

According to TDC, a record 1,900-plus entries were received, with 416 advancing to the final round. A total of 20 Design of the Year winners will be announced at a ceremony scheduled for Dec. 11 at Taipei City’s Songshan Cultural and Creative Park.

The grand prize recipients, spanning the categories of interior, packaging, product and visual communication, will be determined by an international panel. Jury members include celebrated figures in the global design scene such as Japan’s Naoto Fukasawa, chairman of Chicago-based Good Design Awards and medal designer for the Tang Prize, as well as Australia’s Brandon Gien, president of International Council of Societies of Industrial Design.

A series of sideline events are also set to be held during the awards, including an interdisciplinary forum conducted in collaboration with Taiwan’s premier knowledge-sharing platform TEDxTaipei.

Industry heavyweights such as Magnus Aspegren of BMW Group DesignworksUSA, Franz Chen of Taiwan’s Franz Porcelain, Marisa Santamaria of Milan-based Istituto Europeo di Design and Chairman Tung Tsu-hsien of leading Taiwan electronics manufacturer Pegatron Corp. will take part in the talks Dec. 11.

“We are extremely excited to bring the ideas and stories of these industry innovators to Taipei,” TEDxTaipei curator Jason Hsu said.

“Pioneers in the emerging Chinese-speaking market will engage in dialogue with leaders from the global design industry, showing how design is transforming and changing to meet the rapidly growing demand of this distinctive market.”

Source: Taiwan Today (http://taiwantoday.tw/ct.asp?xItem=224538&CtNode=413)